Spending like you don’t have money
Credit cards do have a purpose in our society. Yet most people don’t realize that buying a $1,000 TV at 14% interest and paying the minimum can easily turn that TV into a $2,000 or $3,000 purchase. And many people do this while obviously neglecting retirement savings. How do we know this? Because half of retirees rely on Social Security as their primary source of income and would be out on the streets living under a bridge if it were not for Social Security. Credit card debt is like junk food. Easily accessible, easy to use, but hard to work off. We all know junk food is bad but most of the country is overweight. We know credit card debt is dangerous yet people go into deep debt on a continual basis.
First, take a look at the Equifax data:
Source: Equifax
This is recent data and reflects an American society consuming goods with money they don’t have. Just look at the annual growth figures:
This is good news for the financial institutions that are producing these products. It is also good news for the businesses that rely on consumer spending. But just look at US household income:
Adjusting for inflation US household income is back to where it was nearly 30 years ago. So to keep up the pretense that things are perfectly fine with the middle class, people are spending money they don’t have. This by the way, was at the core of the Great Recession. It was truly a massive credit bubble let by casino banking. Americans buying homes and cars they couldn’t afford and using real estate as a piggy bank. Banks were happy to oblige and when everything went bust, it was corporate welfare and bailouts for the banks and Greek style austerity for the broke public (aka vast oceans of foreclosures and bankruptcies that seem to have been forgotten recently).
But going back to that Equifax data, credit card debt has surged in the last year but income hasn’t followed. The only thing we can say is that consumer confidence was up last year but this is also waning in recent months:
Apparently many Americans thought those corporate profits were going to trickle down into their paychecks. The joke is on them! We have a sea of low wage jobs and this is why politically, we have candidates with populist rhetoric gaining traction. While people in high paid metro areas shop at Whole Foods and pretend everything is fine, most of the country is feeling the economic pain deep in their wallets. And by the way, we’ve been on a ridiculous stock market bull run and the housing market is reflecting bubble like behavior.
All of this might make your average Americans feel confused but spending money feels good. Spending on a credit card feels even better. Just wait until that credit card statement arrives in the mail.
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